Lengendary, Heroik

CONTENT MArketing

Content is king. And whether you’re seeking to dominate search engine results, create captivating articles that attract eyeballs, or build trust and drive conversions, you need a strategy to define guide the arc and production of content. We offer content creation and management services to keep you top of mind as an authority and thought leader in your industry.

17

Years in Business

9

Dimensions

432

Projects

5

Ways to Engage

there is heroik power in headlines…but that alone is not enough

You wouldn’t start building a house without a blueprint – especially if your family was going to live in it. And just like building your home, content marketing starts with a plan.

Engagement Options

winning with content 

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1.

Content Strategy

We walk our clients through an immersive, multi-channel, market, search, social, and  competitor analysis to identify goals and objectives, topic opportunities that resonate with your buyer persona. We develop plans and schedules for the creation, management, optimization and distribution of your content. We can collaborate with you to develop a high-level project plan which details duration and dependencies of key components, and design checkpoints to assess progress and success over time.

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2.

Content Audit

Unlike your typical data geeks, we have the unique ability to discern our way through the data, and drill down to the true signals of human behavior on the web, and focus on the audience that matters. We get under the hood of your market, industry, audience and competitors on the digital plane, and deliver insights and opportunities to your door.

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3.

Blogs, eBooks, Whitepapers, Downloadables & Infographics 

We have been blogging and creating graphics for over 19 years, so we’re great at creating blog articles, eBooks, Whitepapers, Infographics and other downloadables that align with your content marketing goals and objectives.

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5.

Search Engine Optimization

Content is king to be sure, but before you create it, you need to know what to create to drive the outcomes you want in the first place. The content you create also needs to be optimized to maximize its discoverability on search engine results. We offer No Bull SEO that weeds out false signals, bots, and focuses on the results and metrics that matter.

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4.

Content Management

We can manage all the content in our integrated systems for easy distribution, optimization and promotion. 

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4.

Social Media Marketing

We will promote your content via various social media channels depending on your objectives, and may manage boosted (paid) promotional campaigns or traditional PPC campaigns on social media. 

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4.

Email Marketing

The subject line alone is enough to leave a lasting impression, and plant seeds of curiosity in the minds of your target audience. This is what makes email marketing so powerful, but it takes a strategy, and a great deal of content to create personalized campaigns. Let us help you with yours.

 

THE PROCESS

1.

DISCOVERY & ANALYSIS 

We will perform SEO & SMO competitive and market research to assess your current content, target audience, determine the right format that best matches your business objectives and target audience at the different stages of the customer journey,

2.

IDEATION 

We will identify and collaborate on content opportunities and themes that align with your business objectives. 

3.

CREATION DEVELOP CATEGORICAL CONTENT ARC 

We will begin creating content with an overlying  content arc of  top categories, channels, topics, and keywords.

4.

PUBLISH & OPTIMIZE

In alignment with plans and business objectives, we will publish the content via our managed content vehicles or yours, and ensure that leads are driven to your door.

5.

DISTRIBUTE & PROMOTE

We distibrute & promote the content to spread the word on the appropriate channels to ensure the content gets seen and aligns with your broader marketing strategy.

RELEVANT PROJECTS

ROSEVILLE LIFESTYLE GUIDE

PLACER LAND TRUST

WELL CRAFTED WEALTH

LAND ON EARTH

Get In Touch

Contact

Call Us

(916) 426-6690

Visit Us

Folsom, CA 95630

Message Us

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